Tony Hanks has studied what makes patient recalls effective over many years. People have opinions, but research is the best way to get the real answers. Here is the complete report (Monograph number 3).
This report presents the results of 6 different research studies about patient response rates to optometry recalls.
Standard recalls? Second recalls? Different recall methods? The benefits of repeat recalls? Demographic effects? Comparisons to other healthcare? All of these things are considered; and more.
TIP: Previous patients cost much less to attract than new patients. Use this report to learn how to maximise your recall success rates and therefore save money.